Book on Commoditization of Culture for Tourism

If you are interested in studying and practicing people-centred tourism here is a link to a book by a Tanzanian PhD student in Finland: http://www.amazon.com/commoditization-Culture-Rural-Tourism-Tanzania/dp/3838333527. You may also wish to check out his M.A Dissertation on cultural tourism in Arusha through this link: http://blogs.helsinki.fi/kashaga/files/2008/10/fratelines-ma-thesis.pdf . His website/blog's address is http://blogs.helsinki.fi/kashaga/.